Going green...sort of

The good old property industry is jumping on the green bandwagon. But it's not that it has suddenly developed conscience about the planet but in the main because it has realised that so-called green buildings will be worth more in a few years time when it's time to sell. Kerching.
I've sat through countless building presentations by developers and their agents about how the loos flush with rain water, the carpets are made from recycled tyres and the chief execs office is panelled in sustainably-grown birch blah, blah and indeed blah.
Even if I hadn't already seen through their laudable efforts, the green credentials kind of fall down when they push towards you the extra-gloss coated, boxed-set of three brochures to take away. Even worse when the polite refusal is followed up by not one, but two copies of the box-set being carefully enshrined in cardboard and then biked to the office, where after a brief repose on my desk it completes it's journey in the recycling bin. Not that I'm sure you can recycle that sort of high-gloss coated cardboard. (We have the bare minimum paper storage in our office - why let cabinets get in the way of cramming in another desk or two.)
The environment is becoming one of the key issues of the 21st century and computers are fast becoming the key means of communication. Shame then that the two can't be used together more effectively. If a property company took a holistic approach to being environmentally friendly for some genuine reasons maybe then I might, and I say might, get vaguely excited about their green agenda.